Privacy Policy

At Paramount Protections, we value your business and respect your right to privacy. We want you to feel confident about the private information you provide, so we've outlined our Privacy Policy below.

This Privacy Policy applies to Paramount Protections, this website, and all products and services offered by Paramount Protections and all related companies or legal entities affiliated with Paramount Protections (referred to collectively as "Paramount Protections"). It demonstrates our commitment to protecting your privacy.

Paramount Protections is the business responsible for the personal information collected through this website (the data controller). Our developers, vendors, and service providers handle personal information only on our behalf, under our instructions and appropriate contractual and confidentiality safeguards, and remain Paramount Protections' responsibility under this Policy.

1. Definitions

Personal Information: Information that can identify you as an individual, such as your name, address, phone number, or email.

Non-Identifiable Information: Information that cannot be linked to any specific individual with certainty, such as aggregated data on website usage, and may include the browser name, the type of computer and technical information about the operating system and the service providers used to connect our users to our website.

2. How and When We Collect Personal Information

PP collects personal information on a voluntary basis. This may occur through:

• Surveys, registration forms, and questionnaires
• Transaction documents, both online and offline

Some of the personal information we may collect includes:

• Contact information (name, mailing address, email address, phone number)
• Demographic details (age, household information, etc.)
• Preferences related to home design, built form, and transactions
• Information about how you interact with our emails and website (opens, clicks, pages viewed, device and browser data)
• Information you provide through forms, chat, quotes, and inquiries

3. How We Use Your Personal Information

We use your personal information for the following purposes including, but not limited to:

• To communicate with you
• To understand your needs
• To offer relevant products, services, or promotions
• To process transactions and provide requested services
• To improve our website
• To personalize your experience
• To provide you with information that you agreed to receive about topics that may be of interest to you
• To analyze, score, segment, and prioritize inquiries and leads
• To measure and improve marketing and campaign performance
• To personalize content, offers, and your experience
• To carry out the automated processing and AI-assisted analysis described in the new section below

From time to time, Paramount Protections may contact you through email, mail, or phone for the purposes listed above.

4. Automated Processing, Profiling & AI

Paramount Protections may use automated means and AI-assisted tools to help us understand and serve you better. These tools may be used to:

• Score and assess the quality and priority of leads and inquiries
• Segment audiences (for example, by level of engagement or interest)
• Personalize communications, content, and offers
• Attribute and measure conversions and campaign performance
• Detect spam, fraud, abuse, and other security risks
• Analyze and improve our products, services, and website

These tools may process the personal information described above. We use reputable providers under business and commercial terms that do not permit your data to be used to train third-party models, and we apply commercially reasonable safeguards to protect your information.

We do not make decisions that produce legal or similarly significant effects about you by solely automated means without human involvement.

If you have questions about this processing, you may contact us using the details in this policy.

5. Cookies

Our website may use "cookies" to enhance user experience. User's web browser places cookies on their hard drive for record-keeping purposes and sometimes to track information about them.

A user may choose to set their web browser to refuse cookies, or to alert you when cookies are being sent. If you choose to refuse cookies, note that some parts of the Site may not function properly.

6. Disclosure and Sharing of Personal Information

We do not sell your personal information to unrelated third parties for their own independent marketing. We may, however, share or disclose your personal information — including with our affiliates, related companies, and referral or co-marketing partners (such as Front Door Developments), who may compensate us or whom we may compensate for referrals — in the following circumstances:

• With your consent, or as described at the time the information is collected
• With our affiliates and related companies (for example, Front Door Developments) for the purposes described in this policy
• With service providers and processors who act on our behalf, including email delivery, hosting and database, analytics, error monitoring, marketing, and AI and automated-processing tools
• With marketing and advertising partners
• In connection with a business transaction, such as a merger, acquisition, sale, or financing
• As required or permitted by law, or where necessary to protect the rights, property, or safety of Paramount Protections, our customers, or others

7. Service Providers & International Transfers

We use third-party service providers that may store or process personal information outside Canada, including in the United States. While your information is outside Canada, it may be subject to the laws of that jurisdiction, including lawful access requests by courts, law enforcement, and government authorities.

Paramount Protections remains accountable for personal information handled on our behalf, and we require our service providers to protect it by contract and confidentiality obligations consistent with this policy and applicable law.

8. Marketing Communications & Your Consent

We send commercial electronic messages by email, and where you provide a number, by phone or text, where you have given express consent (for example, by checking a box) or where otherwise permitted by law, such as following an inquiry or in connection with an existing business relationship, within the applicable time limits under Canada's anti-spam legislation (CASL).

Every marketing email includes an unsubscribe link and our mailing address. You may withdraw your consent or unsubscribe at any time, although you will still receive necessary service and transactional messages.

9. Retention of Personal Information

We retain your personal information only as long as necessary for the purposes described above. If it is no longer needed, we will anonymize or destroy it.

10. Non-Identifiable Information

We collect non-identifiable information, such as website usage data, to improve the quality of our site and services. This data helps us understand visitor behavior, measure interests, and develop relevant content and programs. This information may also be shared in aggregate form with our advertisers and business partners.

11. Third-Party Websites

Our website may contain links to third-party sites. This Privacy Policy does not cover those websites, and we are not responsible for their privacy practices. We recommend reviewing the privacy policies of those sites before providing any personal information.

12. Safeguarding Your Information

We take steps to protect your personal information through secure databases and appropriate security measures. However, please note that no internet transmission is 100% secure. We do not assume liability for any interception or misuse of information transmitted over the internet.

13. Financial Transactions

All financial transactions with Paramount Protections or its affiliates are conducted using checks or bank drafts only. Paramount Protections will never request payments via email, telephone, or wire transfers.

If you are ever uncertain, contact our office directly at (416) 802-2329.

14. Access to Your Personal Information

You have the right to access, verify, and correct your personal information collected by Paramount Protections. To update or amend your information, please contact us at (416) 802-2329.

15. Complaints

If you have a complaint about how Paramount Protections handles your personal information, please contact us at:

All complaints will be promptly investigated, and we will notify you of the outcome and any actions taken.

16. Opting Out

You can choose whether to provide personal information and whether to receive promotional materials.

If you no longer wish to receive such materials, you can contact us at (416) 802-2329 or opt-out directly via the instructions provided in promotional communications.

Please note that withholding personal information or opting out of promotional communications may limit your ability to or prevent you from engaging in certain website-related activities and/or the purchase of certain products or access specific promotions.

17. Governing Law

This Privacy Policy and Paramount Protections' handling of your personal information are governed by the laws of the Province of Ontario and the applicable laws of Canada.